Breaking Into Fashion Public Relations

Publicists are masters of communication. They not only help to create an image for products and companies, they also spearhead efforts to get the word out and create buzz. If you love fashion and have stellar communication skills, you could enjoy great success in fashion public relations.

Retailers hire fashion publicists to develop and promote a certain image to the buying public. To the fashion publicist, it’s all about who you know. Those in fashion PR have important fashion editors and top designers on speed dial and collect contacts on a daily basis. The more people you know, the easier it is to promote something.

Not only do fashion publicists have to know important fashion players, they must also know the politics, economy and sociology of their target demographic. While you can learn about the ins and outs of PR by majoring in it, it is also wise to enroll in fashion courses to gain industry and technical knowledge. Not to mention, fashion school will also serve as a networking opportunity as you connect with classmates who are also entering the fashion world.

People skills are essential to those interested in fashion PR. Since the job is basically communicating constantly, it is important to know how to get a point across and how to be likable and graceful under pressure. Another important quality to have is ambition. Since fashion PR is a highly competitive field, only the most driven will make it through and get the job of their dreams in fashion PR.

Learn more about Careers in Fashion.

Fashion Styling Courses

There are various fashion styling courses that are offered to future stylists who want to pursue a career in the fashion industry. These courses provide candidates with in-depth knowledge on various subjects that may include nail care, hair care, hair styling, personal care, wardrobe selection and garment selection.

Budding stylists who are interested in pursuing a career in the fashion industry can either opt for a 2 year Associate Degree Course in Fashion Designing or they can opt for a 4 year Associate Degree Course in Fashion Designing. Both these courses help future stylists understand various aspects of personal styling and also understand how the industry works. In addition to getting knowledge about the chosen path, these courses also teach the future stylist various other things such as how to develop contacts and how to keep clients happy.

Since there are many reputed training institutes that offer fashion styling courses, future stylists should consider various aspects before joining an institute. Some of the aspects that should be considered include the quality of training, internship, placement and future job opportunities. Aspiring stylists who are interested in getting job experience should look for fashion styling courses that also offer internship programs since these programs allow stylists to get hands on experience. The main benefit of an internship program is that most places that offer internship programs allow candidates to make a few unintentional mistakes as part of the learning procedure. These inevitable mistakes often prevent future stylists from making similar mistakes in the future.

The two types of fashion styling courses that are offered to future stylists who want to become personal stylists are virtual courses and face to face courses. Face to face courses are usually preferred by most people who have access to institutes that offer these courses since such seminars allow candidates to get hands on experience and practice while learning.

Although face to face courses have various benefits, many people opt for virtual courses for various reasons. Virtual courses are ideal for people who do not have enough time to attend face to face courses or live in a location that is far away from institutes that offer face to face courses. Some fashion styling institutes also offer blended seminars that allow candidates to enter both face to face seminars and virtual seminars. Blended seminars are considered to be ideal for future stylists who want to get both hands on experience and want to save time while learning the art of styling.